The Google Generation refers to those who have grown up in a digital world and are both mobile and impatient.
More than 3 billion Google searches – that’s 34,000 per second – are made every day. One in 7 of these searches are made on 5.9 billion mobile phones and 1 in 4 mobile users browse only on their mobiles – not desktops, laptops or tablets – just their phones.
Mobile users spend an average of 27 minutes a day texting, talking and browsing. Despite all this time online mobile users hate to wait. Half of mobile users will abandon a search if the website takes more than 10 seconds to load. And 75% will not return to a site that is too slow.
Learn more about mobile communications and social networking.
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