How one newspaper chain ruined its future by living in the past
Just last month Fairfax, Australia’s largest newspaper chain, announced it would reduce its workforce by laying off 1,900 people.
Financial journalist Jim Parker has written an insightful blog entry about how Fairfax has been the author of its own demise. The company has bumbled and stumbled trying to stay current during the digital era. Parker blames it on clueless management that has never grasped the importance of keeping up with its readership.
Parker’s insights can be found on his blog The Failed Estate.